In today’s digital age, having the right search engine optimization (SEO) strategy is essential for any business to succeed. SEO includes many aspects such as content and keywords, but there are two very important elements that can be overlooked – URLs and internal links. This blog post will explain why URL formatting and designs are important for SEO both from a bot’s perspective and the user’s point of view.
When creating your website, you should consider how easy the link is to read, not only by visitors but also by bots used in search engines such as Google or Bing. Having an optimized URL structure allows these bots to better understand what page they have landed on so that it can be indexed correctly in their database, which helps them determine where this page should rank in their results pages when someone searches for something related to what you offer. Additionally, optimizing your URLs with relevant keywords will make these links pop up when the term is searched.
Another aspect worth considering is how visually appealing our URLs look when shared through social media platforms like Instagram, Facebook, Twitter, etc. Not only do most people not bother reading long strings of text, but this can also make it harder to share. Making sure that your titles contain relevant information about what lies behind said link can be even more crucial than ever before! Furthermore using hyphens (-) between words adds clarity too because spaces aren’t allowed inside web addresses whereas hyphens act almost exactly like spaces do without breaking anything apart; this helps us convey specific messages regarding each individual page without having to worry about confusing readers who may come across these posts randomly online somewhere else entirely! Utilizing all lowercase can also keep the URL looking simple and concise.
URL formatting and design aren’t something that should be overlooked as a part of your web design and SEO strategy. It plays an integral role in achieving your goals both from a technical standpoint and usability one; not only for SEO and bots, but for user ease of understanding. Need help revamping yours? Then reach out to the LiveFive Web Design team who has expertise in creating URLs and re-routing old ones into optimized links that will work for your website and business.